Spoken App Shortcut Phrases App Store Listing in Simplified Chinese — zh-Hans Hey Siri Phrase Copy

Who this is for

Western indie iOS developers — US, UK, EU, Canada, Australia — who already shipped App Shortcuts in the binary and market spoken voice invocations on the product page:

• Hey Siri spoken phrases — custom shortcut invocations users say aloud to open or run your app’s actions
• Suggested spoken phrase callouts — example voice commands shown in subtitle, description, or screenshot overlays on the US listing
• App Shortcut phrase galleries — marketing frames that display “Ask Siri to log my mood”, “Start my workout with Siri”, or similar sample invocations
• Voice-first product positioning — subtitle and keywords that should signal 语音控制 or 快捷指令 without stuffing English Hey Siri strings

You finished the en-US listing. The zh-Hans row exists or is in progress, but China buyers still see English searchable fields and English spoken-phrase screenshot captions. You need paste-ready Connect copy for those marketing strings — not a contractor to rewrite AppShortcutsProvider or configure Siri vocabulary in Xcode.

If the entire China product page is still English on every field, start with China App Store still shows English or the AppLocale product page for a full-row pass first.

This page is not our App Intents / Siri / Shortcuts listing guide — that guide covers App Intents action surfaces, Shortcuts tiles, and Apple Intelligence marketing broadly. This page is only for the spoken App Shortcut phrase strings you put in name, subtitle, keywords, description, and screenshot captions.

Spoken phrases are not App Intents engineering, Focus Filters, or widget guides

Shortcut-aware apps blur several shop guides indie teams conflate. AppLocale covers listing metadata only — spoken phrase marketing on the product page:

• Spoken App Shortcut phrases (this page) — Hey Siri invocations, custom shortcut phrase callouts, Ask Siri to… overlays, and suggested voice commands in listing fields and screenshot captions.
• App Intents / Siri / Shortcuts actions (different) — intent-centric product pages, Shortcuts tile galleries, and Apple Intelligence action surfaces. See App Intents listing guide — not spoken-phrase storefront copy alone.
• Focus Filters (different) — Works with Focus badges and Do Not Disturb filter marketing. See Focus Filters listing guide — not voice phrase copy.
• Control Center controls (different) — iOS 18+ toggles in Control Center slots. See Control Center listing guide — not Hey Siri phrase overlays.
• VoiceOver accessibility (different) — screen reader support marketing. See VoiceOver listing guide — not spoken shortcut invocations.

Your screenshots may show Siri sheets next to Shortcuts tiles or Focus pickers. Listing copy should name the correct surface per frame — a Hey Siri phrase overlay is not a Focus Filter allowlist sheet and not a Control Center toggle slot.

Listing fields vs App Shortcuts engineering vs screenshot design

Voice-forward apps blur three workstreams indie teams merge:

• App Store Connect listing metadata — name, subtitle, keywords, description, promotional text, screenshot overlay captions showing spoken phrase examples on the zh-Hans row. AppLocale scope.
• App Shortcuts / Siri runtime — AppShortcutsProvider, AppShortcuts phrase arrays, Siri vocabulary donation, localized invocation strings inside iOS. Engineering scope — not AppLocale.
• Screenshot composition — device frames, Siri sheet mockups, burned-in Hey Siri headlines, re-exporting PNGs with Latin-script voice phrases. Design scope — AppLocale delivers caption lines you paste or hand to a designer.

This page covers the first bucket for spoken-phrase-centric product pages. It is not our generic screenshot captions guide (any app gallery) and not our App Intents platform page (action plumbing and Shortcuts tile marketing).

Why English spoken phrases hurt on the China storefront

Apps that market Hey Siri and App Shortcuts often lead screenshots with voice-invocation surfaces where English chrome and your sample phrases appear together:

• English Hey Siri overlays — “Hey Siri, start my workout”, “Ask Siri to log today’s mood” left as capture defaults while your zh-Hans description claims full Chinese support
• Latin-script phrase callouts in subtitle — Connect subtitle still English or a literal paste of your US spoken phrase that does not fit the 30-character zh-Hans cap
• Keyword field stuffed with English — Hey Siri, Ask Siri to, or full English invocations crowding out hanzi terms Chinese buyers actually search
• Description lists English phrases only — bullet list of voice commands buyers cannot read, with no zh-Hans equivalents in the listing body
• Screenshot captions mismatch gallery — Connect caption fields are zh-Hans but burned-in Hey Siri overlays on PNG exports are still Latin script

Better zh-Hans listing copy and spoken-phrase screenshot captions reduce product-page bounce for voice-first buyers — they do not replace AppShortcutsProvider phrase localization inside the binary or guarantee Search rank.

Spoken-phrase listing copy — what translates differently

Voice-forward listings use vocabulary general utility guides rarely cover. zh-Hans copy should reflect how Chinese App Store readers evaluate Hey Siri workflows — not a literal paste of US marketing:

• 对 Siri 说「…」 — natural framing for spoken phrase examples in description and screenshot captions; not a word-for-word “Hey Siri” headline on every frame
• 快捷指令 vs 语音控制 — 快捷指令 for Shortcuts-adjacent search intent; 语音控制 or 语音助手 when the story is hands-free voice invocation — see Simplified Chinese keywords guide for field packing
• Phrase-accurate claims — if you market three spoken shortcuts, zh-Hans copy should name those three actions — not promise voice control for features without App Shortcuts
• Subtitle brevity — a full Hey Siri example rarely fits the 30-character subtitle; use a compact promise like “支持 Siri 语音快捷指令” and put phrase examples in description or captions
• Natural spoken Chinese — zh-Hans phrase equivalents buyers would actually say aloud, not 翻译腔 calques of English imperatives

Common mistakes on spoken-phrase zh-Hans listings

• Assuming App Shortcuts localizes listing automatically — AppShortcutsProvider wired in Xcode; zh-Hans row never added or left blank
• Pasting English Hey Siri into keywords — wastes the 100-character field; Chinese Search does not index Latin-script invocations the way you hope
• Only translating the description — subtitle, keywords, and spoken-phrase screenshot caption lines still English
• English phrases burned into PNG exports — Connect caption fields are Chinese but Hey Siri overlays on the image file are still Latin
• Conflating spoken phrases with App Intents engineering — listing says “App Intents API” when the buyer story is “对 Siri 说「开始专注」”
• Literal 翻译腔 on voice commands — awkward translations of “Ask Siri to…” that native readers do not use in App Store copy
• What's New still English after App Shortcuts launch — see What's New in Simplified Chinese when voice shortcuts shipped in a recent version
• Confusing this with the Shortcuts app tutorial — AppLocale rewrites Connect listing copy, not how end users build automations in the Shortcuts app

What good zh-Hans spoken-phrase listing copy looks like

Listing fields should name the voice invocations you actually ship — aligned with your screenshot order:

• Subtitle — one concrete promise: “支持 Siri 语音快捷指令” or “对 Siri 说，一步完成” — not vague “提升效率” or a full English Hey Siri string
• Keywords — mix category terms (待办, 健身, 记账) with voice intent (快捷指令, 语音, Siri) within Connect’s ~100-character zh-Hans budget
• Description — short paragraphs listing zh-Hans spoken phrase examples: “对 Siri 说「开始专注」即可进入专注模式” — mirror screenshot sequence
• Screenshot captions on voice frames — name the on-screen invocation: “对 Siri 说「记录今日心情」” not “强大功能”
• Spoken phrase caption sheet — when your gallery shows example Hey Siri invocations, deliverable lists zh-Hans equivalents for designer re-export
• Voice consistency — same 你/您 choice as your description across overlay lines and promotional text

Connect checklist for App Shortcuts apps targeting China

1. Open App Store → Chinese (Simplified) — confirm the zh-Hans row exists; empty rows fall back to English on the China storefront
2. Audit searchable fields — name, subtitle, keywords, description saved in zh-Hans, not placeholder English
3. List your English spoken phrases — every Hey Siri / custom shortcut phrase shown on the US product page, for zh-Hans marketing equivalents
4. Walk the screenshot gallery in order — flag frames showing Hey Siri prompts, Ask Siri to… overlays, or spoken phrase callouts
5. Export overlay lines — spreadsheet of English caption text per frame beats screenshots of Connect alone
6. Note burned-in vs Connect captions — if Hey Siri phrases are embedded in PNGs, caption deliverables go to your designer for re-export
7. Check subtitle character count — full spoken phrase examples usually belong in description or captions, not the 30-character subtitle; see Chinese character limits guide
8. Match What's New if App Shortcuts are new — release notes should mention voice shortcut support in zh-Hans when that version added spoken phrases
9. Verify China in Pricing and Availability — storefront enabled before expecting zh-Hans to appear

What AppLocale delivers

For one app on the zh-Hans row, paste-ready Simplified Chinese listing copy focused on spoken App Shortcut phrase marketing:

• Name, subtitle, keywords, description — rewritten for China Search intent and voice-first workflows you ship, with natural zh-Hans spoken phrase examples where your English listing shows them
• Promotional text — when you include current English promo copy in your brief
• Spoken-phrase screenshot caption lines — overlay text for frames showing Hey Siri prompts, Ask Siri to… callouts, and example voice invocations visible in your gallery
• zh-Hans spoken phrase equivalents — when you include your English App Shortcut phrases in the listing brief, natural Chinese voice examples for description, captions, and optional designer re-export
• English alignment — en-US fields tightened when both storefronts need the same promise in native phrasing
• 24-hour turnaround — delivered to the email on your Stripe receipt after checkout and intake

Human rewrite from your current English listing — not a machine translation dump. Default $79 scope is listing metadata plus spoken-phrase gallery captions; ask if you need Custom Product Pages or device-specific screenshot sets bundled separately.

What AppLocale does not do

• Does not write AppShortcutsProvider, AppShortcuts, INShortcut, or SiriKit code
• Does not configure Siri vocabulary donation, intent parameters, or Shortcuts automation plumbing in Xcode
• Does not teach end users how to build Shortcuts in the Shortcuts app
• Does not design, compose, or re-export spoken-phrase screenshot PNG/JPEG assets
• Does not localize in-app Siri invocation phrases, Shortcuts tile labels, or the app binary
• Does not run Apple Search Ads, paid UA, or review-reply retainers
• Does not guarantee App Store rankings, Siri discovery, or download growth
• Is not QuantRadar, not investment advice, and not legal review
• Does not invent reviews, ratings, or traffic numbers

How it works

1. Confirm scope — zh-Hans listing fields plus spoken-phrase screenshot captions; AppShortcuts engineering stays on your side
2. Checkout — pay $79 one-time on Stripe (link below). Seller: Fortune Insight, LLC.
3. Send intake — reply from the email on your Stripe receipt with your App Store listing URL, current English listing text, English screenshot overlay lines (especially Hey Siri and spoken-phrase frames), your English App Shortcut phrases as shown on the product page, and target locale (zh-Hans)
4. Receive files — within 24 hours, paste-ready zh-Hans copy arrives at your Stripe receipt email
5. Paste into Connect — enter metadata on the zh-Hans row; hand caption lines to your designer if text is burned into PNGs

Need the full China checklist? See China App Store localization checklist. Shop home: Fortune Insight shop · Chinese shop: 中文版.

FAQ

Does AppLocale write AppShortcutsProvider code or configure Siri phrases in Xcode?

No. We rewrite App Store Connect listing metadata and screenshot caption text only. App Shortcuts engineering and in-app spoken phrase localization are separate work.

What spoken-phrase listing copy does AppLocale deliver?

Paste-ready zh-Hans name, subtitle, keywords, description, and caption lines on screenshots that show Hey Siri prompts, Ask Siri to… overlays, and example voice invocations. When you include English App Shortcut phrases in your brief, we deliver natural zh-Hans equivalents for those marketing strings.

Should I paste English Hey Siri phrases into zh-Hans keywords?

No. English invocations waste the keyword budget and do not match Chinese Search behavior. Pack hanzi terms buyers type; put spoken phrase examples in description paragraphs and screenshot captions instead.

How is this different from the App Intents listing page?

The App Intents guide covers App Intents action surfaces, Shortcuts tiles, and Apple Intelligence marketing broadly. This page is only for spoken App Shortcut phrase strings in listing metadata and screenshot captions — Hey Siri invocations and custom shortcut phrase callouts on the product page.

Do zh-Hans spoken phrases in listing copy change what Siri says at runtime?

No. Listing captions do not change AppShortcutsProvider phrase arrays or Siri invocation strings at runtime. In-app spoken phrase localization requires Xcode and App Shortcuts engineering outside AppLocale scope.

What character limits apply to spoken-phrase listing fields?

App name and subtitle are each up to 30 characters on the zh-Hans row. The keyword field allows up to 100 characters. Full Hey Siri examples usually belong in description or screenshot captions, not the subtitle — see Chinese character limits guide.

What do I send after payment?

Your live App Store listing URL, current English listing text, English screenshot overlay lines (especially spoken-phrase frames), your English App Shortcut phrases as shown on the product page, and target locale (zh-Hans). Reply from the email on your Stripe receipt — we deliver within 24 hours.

Will zh-Hans keywords rank my app for 快捷指令?

We do not guarantee keyword position or download growth. We pack keywords within Connect limits based on your app’s actual voice use case — not empty rank promises.

How much does AppLocale cost?

$79 one-time via Stripe checkout. No subscription. Seller is Fortune Insight, LLC.

What is AppLocale not?

Not AppShortcuts engineering, not App Intents implementation, not Shortcuts app how-to, not screenshot design, not binary localization, not ads, not ranking guarantees, not review-reply retainers, not QuantRadar, and not investment advice.

AppLocale — zh-Hans spoken App Shortcut phrase listing copy for the China App Store

$79 one-time

Buy AppLocale on Stripe

Delivered within 24 hours after Stripe payment. After checkout, reply from your Stripe receipt email with your App Store URL and current English listing plus spoken-phrase screenshot caption lines.
No ranking guarantees. Sold by Fortune Insight, LLC.

AppLocale product page