Home Screen App Store Listing in Simplified Chinese — 主屏幕, Edit Home Screen, Jiggle Mode & 主屏幕自定义 zh-Hans Copy
Your iOS launcher, wallpaper, or organization app markets iPhone Home Screen customization on the product page — rearrange apps, app icons, folders, Home Screen pages, Remove App vs Offload App, Home Screen wallpaper, jiggle mode, or Edit Home Screen flows on gallery frames — and the US listing looks polished.
Open the same app on the China storefront and buyers still land on an English product page.
Title, subtitle, description, and screenshot overlays that read "Home Screen", "Edit Home Screen", or "Jiggle mode" in Latin script while system iOS on Chinese iPhones labels the same surface 主屏幕 or 编辑主屏幕.
Shipping layout presets or wallpaper packs in the binary does not auto-fill a Simplified Chinese (zh-Hans) localization row.
AppLocale writes paste-ready zh-Hans listing copy for those Connect fields — not SpringBoard layout code, not icon-grid engineering, not wallpaper pipeline design.
Operator guidance only — no ranking guarantee, not legal advice, not investment advice. Seller: Fortune Insight, LLC.
Western indie iOS developers — US, UK, EU, Canada, Australia — who:
Ship a launcher, wallpaper, theme, or organization app that markets Home Screen customization as a buyer-facing feature — rearrange apps, drag icons into folders, swipe between Home Screen pages, Remove App vs Offload education, Home Screen wallpaper apply flows, or jiggle-mode / Edit Home Screen demos on marketing screenshots
Finished the en-US listing — name, subtitle, keywords, description, and Home Screen-oriented screenshot captions — and passed US App Review
Already support Home Screen layout, wallpaper, or complementary customization flows in the app (not looking for SpringBoard or icon-grid engineering help here)
Enabled the China storefront but the zh-Hans product page still shows English copy or untranslated Home Screen badge lines on screenshots
Need paste-ready zh-Hans listing fields — not an engineer for layout models, not a designer to re-render jiggle-mode comparison PNGs
If your app markets alternate app icons on the home grid — seasonal, dark, themed icon pickers — not general layout, see Alternate app icons listing (zh-Hans). If Home Screen widgets or the Add Widget gallery dominates the page, see Home Screen widgets listing (zh-Hans) — 小组件 is widget placement, not app-icon grid editing. If Lock Screen wallpaper or Customize Lock Screen leads, see Lock Screen listing (zh-Hans). If the Apple Home app rooms-and-accessories story leads, see Apple Home app listing (zh-Hans) — 家庭 is smart home, not 主屏幕 layout.
Home Screen engineering vs zh-Hans listing copy — two different jobs
Teams assume Apple's Home Screen customization rollout covers storefront language. Xcode, system frameworks, and Connect actually separate in-app layout behavior from product-page copy:
Home Screen app grid — Apple iOS surface where app icons, folders, and pages live. Labeled 主屏幕 in zh-Hans system UI. Long-press enters jiggle mode for 编辑主屏幕. Controls in-device layout — not App Store language.
Rearrange apps & folders — drag icons, merge into folders, move items between Home Screen pages. Your listing may mention Rearrange apps or Create folder; building layout pipelines is engineering work, not Connect metadata.
Remove App vs Offload App — system sheet choices when deleting an icon from the Home Screen. Remove App uninstalls; Offload App keeps documents but removes the binary. zh-Hans UI uses 移除 App and 卸载 App (or 卸载 app). Listing copy should match what your screenshots actually show.
Home Screen wallpaper — background image behind the app grid, distinct from Lock Screen wallpaper. zh-Hans Settings often uses 主屏幕墙纸 or 墙纸. Wallpaper rendering in your app is platform work — distinct from the zh-Hans description paragraph.
Jiggle mode / Edit Home Screen — edit state where icons wiggle and minus badges appear. Marketing may say Jiggle mode or Edit Home Screen; system UI may show 抖动模式 or 编辑主屏幕.
Pricing and Availability → China — makes the app downloadable on the China App Store. Separate from language rows.
App Store tab → Chinese (Simplified) localization — independent row for title, subtitle, keywords, description, promotional text, screenshots, and caption lines. Empty or English here means China buyers see English fallback regardless of Home Screen support in the binary.
A working Home Screen customization story and a localized China listing are both required when you sell on the China storefront — neither replaces the other.
Home Screen vs App Library vs Widgets vs Lock Screen vs Apple Home app — do not conflate
US/EU indie teams often merge iOS surface families. This page covers product-page listing copy that markets the main Home Screen app grid — rearrange apps, icons, folders, pages, Remove App vs Offload, Home Screen wallpaper, jiggle mode — not widget galleries, not the App Library drawer, not lock-screen theming, and not smart-home Home app UI:
Home Screen layout & wallpaper (this page) — paragraphs and frame text explaining "Home Screen", "Edit Home Screen", "Jiggle mode", "Rearrange apps", "Folders", "Home Screen pages", "Remove App", "Offload App", "Home Screen wallpaper", 主屏幕, 主屏幕自定义, 编辑主屏幕, 抖动模式, 文件夹, 主屏幕墙纸. Main app grid customization — icons, folders, pages, wallpaper behind the grid.
App Library (different — not this page) — automatic app categorization drawer at the end of Home Screen pages: App Library, 资源库, automatic folders. App discovery drawer — not icon-grid jiggle-mode marketing on this page.
Widgets listing copy (different) — Home Screen and Lock Screen widget gallery: Add Widget picker, small/medium/large layouts, 小组件. Widget placement — not rearranging app icons. Covered on our Home Screen widgets guide.
Lock Screen listing copy (different) — Customize Lock Screen, Photo Shuffle, Depth Effect, clock style on the lock surface — 锁屏, 自定义锁屏. Lock Screen wallpaper — not Home Screen grid editing. Covered on our Lock Screen guide.
StandBy listing copy (different) — landscape charging nightstand mode carousel. Covered on our StandBy guide — not Home Screen page swiping.
Dynamic Island & Live Activities (different) — time-bound live updates in the Dynamic Island — separate buyer story. Not Home Screen icon layout.
Control Center (different) — iOS toggles and controls in Control Center. Covered on our Control Center guide — not app-icon rearrangement.
Focus Filters (different) — Focus mode home-screen and app filtering when a Focus is active. Separate from Edit Home Screen jiggle mode.
Spotlight (different) — system search from the Home Screen — app and content search, not icon-grid customization marketing.
Apple Home app (different) — smart-home rooms, scenes, accessories — 家庭, 家庭应用. Covered on our Apple Home app guide — not iPhone 主屏幕 layout.
Alternate app icons (related but narrower) — themed home-screen icon choices via in-app picker. Covered on our Alternate app icons guide when icon packs are the lead story, not general grid editing.
Home Screen customization rearranges the app grid and wallpaper behind it. Widgets add glanceable tiles. App Library categorizes apps in a drawer. Lock Screen themes the lock surface. Apple Home controls smart-home accessories. Mixing vocabulary across those surfaces on one product page reads like confused localization — scope each screenshot frame to the workflow it actually shows.
What China buyers see when zh-Hans Home Screen copy is missing
Launcher, wallpaper, and organization apps browsing the China App Store evaluate layout-trust in the first scroll. Common failure modes when only en-US is filled:
English title and subtitle — app name and tagline still Latin script while competitors show native Chinese Home Screen positioning with 主屏幕 or 主屏幕自定义
Untranslated Home Screen badges on screenshots — overlay lines like "Home Screen", "Edit Home Screen", "Jiggle mode", "Remove App", or "Folders" remain English on zh-Hans gallery frames
Layout value in English — description opens with US Home Screen marketing ("Organize your apps beautifully") that China readers skim past or misread
Keyword field still en-US — buyers search 主屏幕, 编辑主屏幕, 主屏幕自定义, or 文件夹; an English-only keyword row misses China Search intent
Mixed page — Chinese description pasted once but screenshot captions and subtitle still English — reads unfinished next to localized competitors
Conflating Home Screen with Widgets — zh-Hans copy mentions 小组件 when screenshots show app-icon jiggle mode — see Home Screen widgets listing (zh-Hans)
Conflating Home Screen with Lock Screen — 锁屏 or 自定义锁屏 language on frames that show app-grid editing — different surfaces
Conflating Home Screen with Apple Home app — 家庭 or 智能家居 language on frames that show icon rearrangement — see Apple Home app listing (zh-Hans)
Conflating Remove App with Offload App — using one Chinese term for both when your English gallery shows the system sheet with two distinct options
Better zh-Hans listing copy helps Home Screen-aware buyers understand layout and wallpaper benefits before install. It does not replace layout engineering, wallpaper rendering, or Apple's review decisions.
Home Screen-specific listing copy — what translates differently
Layout and wallpaper listings use vocabulary general utility guides rarely cover. zh-Hans copy should reflect how Chinese App Store readers describe Apple's Home Screen features — not a literal paste of US marketing:
Home Screen phrasing
US pages use "Home Screen", "Customize Home Screen", "Edit Home Screen", or "Home Screen layout." Apple's Simplified Chinese iOS vocabulary often uses 主屏幕 for the surface, 主屏幕自定义 or 编辑主屏幕 for customization flows, and 主萤幕自定义 may appear in cross-region search for Traditional Chinese readers browsing zh-Hans listings — AppLocale aligns phrasing with Apple's consumer-facing terms while keeping your app's voice.
Jiggle mode & edit state
When your English listing markets jiggle mode, Edit Home Screen, or long-press-to-edit demos, zh-Hans overlays may use 抖动模式, 编辑主屏幕, or 编辑模式 — the wiggling-icon edit state buyers recognize from iOS, not a separate product feature page.
Folders & pages
Home Screen marketing often shows folder creation, multi-page swiping, or dock placement. Chinese buyers expect concise labels: 文件夹 for folders, 主屏幕页面 or 翻页 for page swiping — not English "Folder" or "Swipe for more" pasted through machine translation without context.
Remove App vs Offload App
Screenshots that show the system delete sheet need accurate scope. 移除 App typically maps to Remove App (full uninstall). 卸载 App or offload phrasing maps to Offload App (keep data, remove binary). Do not collapse both into one generic "删除" string when your English gallery shows both options side by side.
Home Screen wallpaper
Wallpaper behind the app grid is distinct from Lock Screen wallpaper. zh-Hans copy may use 主屏幕墙纸, 墙纸, or 壁纸 depending on frame context — Home Screen background vs general theme marketing.
Do not conflate with Widgets, App Library, or Lock Screen
Home Screen customization edits the app icon grid and its wallpaper. Widgets add separate tiles via the widget gallery. App Library is the categorized drawer. Lock Screen themes the lock surface. If your app supports multiple surfaces, scope each screenshot frame accurately.
Subtitle and keyword packing
The 30-character subtitle and 100-character keyword field need Home Screen search terms Chinese buyers type — see Simplified Chinese keywords & subtitle for field mechanics. Terms like 主屏幕, 编辑主屏幕, and 主屏幕自定义 each signal different intent from 小组件 widget keywords or 锁屏 Lock Screen keywords.
English Home Screen phrases China buyers still see
Common en-US marketing lines that leak onto the China product page when zh-Hans caption fields are empty or copy-pasted from the US gallery:
Home Screen — primary iPhone surface badge on layout and wallpaper screenshots
Edit Home Screen / Customize Home Screen — jiggle-mode entry marketing headline
Jiggle mode — wiggling-icon edit state callout on demo frames
Rearrange apps — drag-and-drop grid marketing line
Folders / Create folder — folder-merge demo on gallery frames
Home Screen pages — multi-page swipe marketing
Remove App / Offload App — system delete-sheet options on education frames
Home Screen wallpaper — background apply flow behind the app grid
Chinese iPhone buyers searching for 主屏幕, 编辑主屏幕, or 主屏幕自定义 still land on English-only overlays — that reads as an incomplete localization pass, not a bilingual Home Screen customization app.
Common mistakes on Home Screen zh-Hans listings
Assuming layout or wallpaper integration localizes automatically — Home Screen themes shipped in the binary; zh-Hans row never added or left blank
Only translating the description — subtitle, keywords, and Home Screen screenshot caption lines still English
Reusing US Home Screen badges verbatim — Latin "Edit Home Screen" and "Jiggle mode" badges on zh-Hans screenshots signal an unfinished localization
Conflating Home Screen with Widgets — listing copy about 小组件 when screenshots actually show app-icon rearrangement
Conflating Home Screen with App Library — 资源库 language belongs on App Library drawer vocabulary — not main-grid jiggle mode
Conflating Home Screen with Lock Screen — 锁屏 wallpaper language belongs on the Lock Screen guide, not Home Screen grid copy
Conflating Home Screen with Apple Home app — 家庭 smart-home language belongs on the Apple Home app guide, not 主屏幕 layout
Conflating Home Screen with StandBy or Dynamic Island — nightstand carousel and live-activity vocabulary belong on separate guides
Conflating Remove App with Offload App — one Chinese term for both when the system sheet shows distinct choices
Translating the in-app layout toggle label only — system iOS may show Chinese from the OS while the App Store product page stays English
Expecting AppLocale to implement icon grids or design wallpaper PNGs — layout APIs, drag-and-drop code, and wallpaper mockup production are outside listing rewrite
What good zh-Hans Home Screen listing copy looks like
Home Screen-centric listings name the layout workflow in plain zh-Hans — not a word-for-word mirror of English brochure lines:
Subtitle — one clause on layout or wallpaper outcome; room for 主屏幕 or 主屏幕自定义 within 30 characters — e.g. "主屏幕自定义，整理 App" or "编辑主屏幕，一键换壁纸"
Keywords — mix 主屏幕, 编辑主屏幕, 主屏幕自定义, 文件夹, 主屏幕墙纸, and category nouns (桌面, 主题); avoid English-only "Home Screen" stuffing — see Simplified Chinese keywords
Description — lead with the layout or wallpaper workflow; mention Remove App vs Offload only when your app actually educates on or supports those flows
Screenshot overlays — short lines naming what the frame shows: 主屏幕, 编辑主屏幕, 抖动模式, 文件夹 — not "Home Screen" pasted through machine translation
Voice match — same 你/您 and punctuation habits as your other zh-Hans fields
Honest scope — if your app applies wallpaper but does not rearrange system icons, zh-Hans copy should not imply full jiggle-mode editing unless your English listing already claims it accurately
zh-Hans Home Screen captions can differ idiomatically from en-US overlays when the on-screen feature is the same — avoid mirroring comma-heavy English marketing onto iPhone art.
Connect checklist before you order Home Screen listing copy
Confirm China under Pricing and Availability — storefront enabled if you intend to sell there
Confirm Home Screen customization features work in your build — note that we do not change layout engines, wallpaper APIs, or portal settings for you
Open App Store → Chinese (Simplified) — note whether the zh-Hans row exists and which text fields are empty vs English placeholder
Export English Home Screen marketing copy — current en-US title, subtitle, keywords, description, promotional text, and every screenshot overlay line ("Home Screen", "Edit Home Screen", "Jiggle mode", "Folders", "Remove App", "Offload App", wallpaper apply frames)
Count screenshot frames — note how many iPhone slots show jiggle mode, folder creation, page swiping, delete-sheet education, or wallpaper apply marketing
Separate listing from in-app UI — listing rewrite does not cover storyboard strings or layout toggle labels inside the binary
Note which Home Screen paths you market — icon rearrangement, folder merge, wallpaper apply, Remove vs Offload education — so zh-Hans copy stays accurate to your English listing
Distinguish Home Screen from Widget or Lock Screen frames — tag which overlay lines are app-grid editing vs widget gallery vs lock wallpaper so each caption gets accurate zh-Hans scope
Plan caption re-export if text is burned into PNGs — Connect caption fields help when overlays are editable; English baked into image files needs design rework outside AppLocale
For one Home Screen-marketing app on the zh-Hans row, paste-ready Simplified Chinese copy for the listing fields you specify:
Title (name) — zh-Hans app name within Connect character limits
Subtitle — Home Screen or layout phrasing within the ~30-character cap
Keywords — comma-separated zh-Hans search terms with rationale notes (主屏幕, 编辑主屏幕, 主屏幕自定义 where relevant)
Description — buyer-readable body copy aligned with your English Home Screen listing meaning
Promotional text — when you include the 170-character promo field in scope
Screenshot overlay / caption lines — zh-Hans replacements for "Home Screen", "Edit Home Screen", "Jiggle mode", 主屏幕, 主屏幕自定义, 编辑主屏幕, 抖动模式, 文件夹, and similar frame text
English alignment — matching en-US field notes when both storefronts must stay consistent on layout promises
24-hour turnaround — delivered to the email on your Stripe receipt after checkout and intake
Human rewrite from your current English Home Screen marketing listing — not a machine translation dump. Default $79 scope is Connect listing metadata; bundle IAP display names or promotional-only passes via the AppLocale product page if needed.
What AppLocale does not do
Does not implement Home Screen layout, icon-grid drag-and-drop, or wallpaper rendering flows
Does not wire SpringBoard-style layout engines, folder models, or system Edit Home Screen integration in Swift
Does not generate, design, or re-export screenshot PNGs or jiggle-mode layout comparison mockups
Does not write App Library drawer listing copy — automatic app categorization is a separate surface
Does not write Widgets hub or WidgetKit listing copy — see the Home Screen widgets guide for 小组件 marketing
Does not write Lock Screen wallpaper listing copy — see the Lock Screen guide for 锁屏 marketing
Does not write StandBy nightstand listing copy — see the StandBy guide
Does not write Dynamic Island or Live Activities listing copy — separate live-update vocabulary
Does not write Control Center controls listing copy — see the Control Center guide
Does not write Focus Filters listing copy — separate Focus-mode vocabulary
Does not write Spotlight search listing copy — system search is a different buyer story
Does not write Apple Home app smart-home listing copy — see the Apple Home app guide for 家庭 marketing
Send intake — reply from the email on your Stripe receipt with your App Store listing URL, English Home Screen marketing copy (all fields and caption lines), screenshot frame count, and target locale (zh-Hans)
Receive files — within 24 hours, paste-ready zh-Hans listing fields arrive at your Stripe receipt email
Paste and submit — fill the zh-Hans row in Connect, enter caption lines per screenshot slot, save, and submit the version for review. Success page: AppLocale thanks.
Does shipping Home Screen customization auto-translate my China listing?
No. Layout presets, wallpaper packs, and jiggle-mode education control device behavior — they do not create or fill a Simplified Chinese localization row. Empty or English zh-Hans fields mean China buyers see en-US fallback.
What listing fields does AppLocale rewrite for Home Screen apps?
Paste-ready Simplified Chinese (zh-Hans) copy for App Store Connect listing fields you specify: title, subtitle, keywords, description, promotional text when included, and screenshot overlay or caption lines — rewritten from your English Home Screen marketing originals.
Can AppLocale implement Home Screen layout or wallpaper rendering?
No. We deliver listing metadata copy only. Layout engineering, wallpaper pipelines, and jiggle-mode mockup design are outside AppLocale scope.
How is this different from App Library, Widgets, Lock Screen, StandBy, Dynamic Island, Control Center, Focus Filters, Spotlight, or Apple Home app?
Home Screen copy markets the main app grid — 主屏幕, 编辑主屏幕, 主屏幕自定义, folders, pages, wallpaper. App Library copy markets the categorized drawer — 资源库. Widgets copy markets widget gallery placement — 小组件. Lock Screen copy markets lock-surface wallpaper — 锁屏. StandBy, Dynamic Island, Control Center, Focus Filters, and Spotlight each have separate guides. Apple Home app copy markets smart-home rooms — 家庭. Each surface has separate screenshot vocabulary.
Why do screenshot captions still say "Edit Home Screen" in English on China?
Caption and overlay fields are managed per localization. If you filled en-US screenshot text but never saved zh-Hans caption lines — or uploaded the same English-overlay PNGs to the Chinese set — China buyers see Latin Home Screen badges on the product page.
Should zh-Hans copy use 主屏幕, 编辑主屏幕, 主屏幕自定义, or 抖动模式?
Each appears in Chinese storefront and search contexts. AppLocale picks phrasing that matches your English listing claims and screenshot overlays — 主屏幕 for the surface, 编辑主屏幕 for edit flows, 抖动模式 for jiggle-mode demos, 文件夹 for folders — without inventing capabilities your app does not support.
What do I send after AppLocale payment?
Your live App Store listing URL, current English Home Screen marketing listing (title, subtitle, keywords, description, promo if used, all screenshot caption lines), screenshot frame counts, and target locale (zh-Hans). Reply from the email address on your Stripe receipt — we deliver to that Stripe email within 24 hours.
Will localized Home Screen listing copy improve Search ranking in China?
We do not guarantee keyword position, chart rank, or install growth. Complete zh-Hans metadata helps Home Screen-aware buyers who already found your page understand layout and wallpaper benefits in their language.
How much does AppLocale cost?
$79 one-time via Stripe checkout. No subscription. Seller is Fortune Insight, LLC.
What is AppLocale not?
Not Home Screen layout or wallpaper engineering, not App Library drawer listing copy, not Widgets hub listing copy, not Lock Screen wallpaper listing copy, not StandBy nightstand listing copy, not Dynamic Island listing copy, not Control Center listing copy, not Focus Filters listing copy, not Spotlight listing copy, not Apple Home app listing copy, not screenshot design or layout mockup re-export, not binary or in-app localization, not ads management, not ranking guarantees, not review-reply retainers, not QuantRadar, and not investment or legal advice. We do not invent reviews, ratings, or traffic numbers.
AppLocale — zh-Hans Home Screen & 主屏幕自定义 listing copy for the China storefront
Delivered within 24 hours after Stripe payment. After checkout, reply from your Stripe receipt email with your App Store URL and English Home Screen listing copy. No ranking guarantees. Sold by Fortune Insight, LLC.